With the support of the New Fashion Zone teams and at the invitation of the FRANKfurtstyleaward, seven young designers from Ukraine opened Frankfurt Fashion Week at the Frankfurt Fashion Lounge on June 20, 2022 at Frankfurt’s Carmelite Monastery. Under the motto “FASHION with PASSION”, the Ukrainians also launched the 3rd Special Edition of the FRANKfurtstyleaward on June 24, 2022 at the Kunstverein Familie Montez.
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3rd Special Edition „FASHION with PASSION” at Kunstverein Familie Montez with 15 Newcomer Runway Shows
Patron Hilime Arslaner-Gölbasi with Oliver Schwebel, Managing Director of Wirtschaftsförderung
Frankfurt GmbH and responsible for the Frankfurt Fashion Week I Photo: StudioZeta
New Fashion Zone Ukraine
“Fashion speaks a universal language that is understood all over the world,” said Maria Terekhova, founder of New Fashion Zone. “It is a great honor for us to help shape this week in Frankfurt creatively and culturally with our fashion message from Ukraine, because we are indeed proud of our Ukrainian fashion designers!”
Ukraine, partner country of FRANKfurtstyleaward 2020, was represented by the brands Anna Grove, JEIZER, Juliya Kros, Nick Kichkar, PurPureQueen, LISABO and Le.Ko. The designers, accompanied by the award winning Ukrainian pop singer Laura Martiwith her song “Independent”, each with at least one of their models in the national colors blue-yellow underlined their cohesion and appeal to the guests of the fashion shows to continue supporting Ukraine.
The Ukrainian Singer Laura Marti presented her song „Independent“
Foto: StudioZeta
The Ukrainian fashion show was professionally choreographed by stylist and director Kyrylo Savchenco and convinced with innovative and creative ideas on sustainable, wearable and affordable fashion.
The Ukrainian Designers:
„Anna Grove“ by Anna Gaiova
Anna Grove is the young Ukrainian brand for elegant women’s fashion by designer Anna Gaiova. She presents a combination of classic style as well as sophisticated silhouettes and creates a wow effect on the red carpet with reflective elements.
- Photos: StudioZeta
- Photos: Beatrix von Winterfeldt
„Julia Kros“ by Julia Perekrostova
The Label „Julia Kros“ was founded in 2015 by designer Julia Perekrestova. Since its debut show in 2016, the label has become a regular participant of the Ukrainian Fashion Week. Juliya Kros creates an intellectual fashion, whose aesthetic is timeless and free from any embellishment. Emotions and ideas are conveyed through asymmetry of cuts and deconstruction.
- Photos: StudioZeta
„JEIZER“ by Yulia Oliynyk and Olga Odarych
JEIZER is a menswear designer brand founded in 2019 by Yulia Oliynyk and Olga Odarych. The designers follow an individual approach that balances quality, reasonable production and versatility of the collections.
- Photos: StudioZeta
- Photos: Beatrix von Winterfeldt
„LISABO“ by Alina Luchynska
LISABO is the label of designer Alina Luchynska. Her philosophy is feminine and focuses on naturalness. She also donates part of her sales proceeds to sustainable projects.
- Photos: Studio Zeta
- Photos: Beatrix von Winterfeldt
Nick Kichkar & PURPURE QUEEN by Anastasia Poltavets.
The label Nick Kichkar has been around since 2021. Designer Nick Kichkar already created the collection “Princess Diana” in 2018, anticipating the hype of the resurgence of interest in the person of Lady Diana. He is a graduate of Lilia Litkovskaya’s School of Art x Craft, where the idea for this collection “Rococo Powder” was born after the presentation of his graduation installation.
Nick Kichkar collaborates with jewelry brand PURPURE QUEEN, created by designer Anastasia Poltavets. The idea behind this label is to make a woman feel like a queen every time she wears this jewelry.
- Fotos: Beatrix von Winterfeldt
„Le.Ko“ by Olena Kostiukova
Le.Ko is the shoe label of designer Olena Kostiukova, whose main goal is to create luxurious comfort and a trend of refined fashion. The iconic print of Le.Ko shoes is “Zebra”, the art print of a bold woman, which is present in every collection and is the main feature of this brand.
Poto: Beatrix von Winterfeldt
New Fashion Zone – Germany and international
“The FRANKfurtstyleaward has been attracting creatives with outstanding talent for more than a decade with its FRANK Trophy, the Frankfurt Oscar for fashion & design. More than 600 finalists have been honored in Frankfurt so far. With the Frankfurt Fashion Week seal of approval, the FRANKfurtstyleaward becomes even more attractive as a benchmark for these alumni.“
From Germany, Vice Miss Germany 2022 Zoe Aurivel surprised with her skills as a fashion designer. Her collection “Untouched” is dedicated to the protection of species. “With this, I give a voice to my designs. To preserve beautiful things is my vision,” she describes her contribution to the FRANKfurtstyleaward.
- Photos: StudioZeta
- Photos: Beatrix von Winterfeldt
Silwi Rutz
“Love and peace” is the message of the collection “Faltherz – Art meets Craft”, with which Silwi Rutz heralds her third appearance at Frankfurt Fashion Week.
- Photos: StudioZeta
- Photos: Beatrix von Winterfeldt
Alexandra Fuks
Also for the third time, the renowned Frankfurt fashion designer Alexandra Fuks enchanted with her unique corsages, which attracted all eyes with wonderfully strong play of colors on the theme of “Revival”.
- Photos: StudioZeta
- Photos Beatrix von Winterfeldt
Anastasia Liebe
Anastasia Liebe was also on the catwalk of the FRANKfurtstyleaward for the third time. With her new “Goddess Gala Collection” in delicate pastel shades, she embodied divine femininity and strong, inward-looking feelings.
- Photos: StudioZeta
- Photos: Beatrix von Winterfeldt
Rama Diaw
Fashion with passion also radiated the collection “OASIS”. Together with the hats of a small family business from Madagascar, Rama Diaw, jury member of the FRANKfurtstyleaward from Senegal, showed her latest colorful collection made of feather-light natural voile and hand-batiked craftsmanship, which is supposed to proclaim a newfound phase of life in lightness and freedom.
- Photos: StudioZeta
- Photos: Beatrix von Winterfeldt
3rd Special Edition FASHION with PASSION was one of the highlights of Frankfurt Fashion Week
“The Newcomer Runway Shows passionately hosted by Anke Seeling, staged by the internationally renowned show director Kevin Oaks with 25 New Faces from EastWest Models Frankfurt and styled by the students of the Famous Face Academy provided one of the highlights of Frankfurt Fashion Week 2022 with its more than 100 events at Kunstverein Montez,” confirmed Oliver Schwebel, Managing Director of Wirtschaftsförderung Frankfurt GmbH and responsible for Frankfurt Fashion Week. In this context, he also acknowledged the commitment of the founder and organizer to the international career platform for young fashion talent.
“The FRANKfurtstyleaward has been attracting creatives with outstanding talent for more than a decade with its FRANK Trophy, the Frankfurt Oscar for fashion & design. More than 600 finalists have been honored in Frankfurt so far. With the Frankfurt Fashion Week seal of approval, the FRANKfurtstyleaward becomes even more attractive as a benchmark for these alumni.“
“A restart of the contest after two pandemic years and the increasing challenges worldwide will not be easier, but would be desirable against the background of the necessary promotion of young talent and creativity,” Hannemie Stitz-Krämer is convinced.
Gabriele Hennig
This is also the opinion of Gabriele Hennig, who joined the Rhine-Main Tailors’ Guild in 1973 with her master’s examination in the ladies’ tailoring trade and has trained 60 apprentices in 40 years on the master’s examination board. Her Frankfurt career was rewarded this year for the third time in a row with the gold medal and the “AWARD of the ladies” in Dortmund. This unique story of a Frankfurt woman and her creation from formerly precious Indian saris will radiate far beyond Frankfurt and the new fashion metropolis.
Hannemie Stitz with Gisela Hennig
Photo: StudioZeta
- Photos: Beatrix von Winterfeldt
TALLA 2XLC und Surprise Show „Fashion’n’Music“ with Wafa Tomalla
With a total of fifteen international and local designers on the runway of the Kunstverein Familie Montez, the founder of the FRANKfurtstyleaward once again proved that Frankfurt is a place of attraction for international emerging fashion designers and above all sustainability and diversity in fashion!
With the fashion time travel of the artist Wafa Tomalla to four decades of techno music from the world-famous TALLA 2XLC, the exceptional talents from Frankfurt jointly deserved the FRANK Trophy award for their unique staging.
The Frankfurt techno pope TALLA 2XLC was awarded with “FRANK – The Trophy” for his lifetime achievement.
Photo: StudioZeta
Interview with Wafa Tomalla, Museum of Modern Electronic Music
Video: Fashion TV Production
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Surprise Fashion Show Show by Wafa Tomalla
Fotos: StudioZeta
PR expert Stitz-Krämer demonstrated a wealth of ideas at the start of Frankfurt Fashion Week (FFW) together with the FREUNDESKREIS LIEBENSWERTES FRANKFURT and launched Frankfurt Fashion Week with a tour in the footsteps of the fashion-loving Johann Wolfgang von Goethe from Frankfurt’s Römer to the Kaiserdom in honor of the Ukrainian guests. The “Historical Fashion Safari on Foot – in the footsteps of Goethe” is a special journey through time that brings fashion in Frankfurt to life. Since June 2022, it has been a permanent fixture in the repertoire of Gerhard Boller, Chairman of Freundeskreis Liebenswertes Frankfurt, who also combines it with an amusing style lesson in the Kaisersaal of the Römer.
Sponsors and Partners of the 3rd Special Edition „FASHION with PASSION with TALLA 2XLC”
We would like to take this opportunity to say a big thank you to all the partners and sponsors who have given us such great support. We appreciate it very much.
Please find more photos and videos under “Impressions”