BENEFITS of CHANGE

“The world, nations and societies have always been in a process of change. Culture and conventions have changed, bans have been abolished and new paradigms have defined the rules of coexistence.”

Fashion is the medium that reflects these transformations. Today, change is more necessary than ever. And should it not develop faster than ever before, when the environment, values and new rules of coexistence are at stake?

How can fashion reconfigure the setting of your life?

©EVI SOFIANOU /FRANKFURTSTYLEAWARD 2019/20

©EVI SOFIANOU /FRANKFURTSTYLEAWARD 2019/20

It is time for BENEFITS of CHANGE

Show us how fashion transforms this change. Creative, innovative or surprising. Show us your Styleguide of the Future in the categories:

  • Create your Revolution
  • Explore Cradle to Cradle
  • Dream your Dreams