In the following, please find the application guidelines for the FRANKfurtstyleaward 2019.
1. Participation Requirements
The FRANKfurtstyleaward 2019 is open for three levels:
- STUDENTS: Students who are enrolled at international fashion & design schools
- MASTER CLASS: Master students
- NEWCOMER: Newcomer/Alumni with own label, finalists of past FRANKfurtstyleawards (age limit: 35)
Please enclose the following documents with your application:
- STUDENTS: enrollment certificate of school / university / institute
- MASTER CLASS: Diploma, certificate, Bachelor
- NEWCOMER: fashion label and awards (e.g. finalist FRANKfurtstyleaward/Alumni)
Creations that have already been submitted for another non-school or college competition are not permitted.
The participation in the contest is fee-based. The application fee is 119 EUR (incl. German VAT).
Participants bear the costs for making and shipping the finished designs. The organizers are not liable for any damaged or lost items.
You will be given detailed information about avoiding customs fees in due time. The organizers reserve the right to not accept shipping with custom fees and to exclude the participant from the contest.
The organizer covers accommodation on the night of the award ceremony as well as free tickets for the international trade show TENDENCE on June 29, 2019 in Frankfurt/Main.
2.1. Special Offer for fashion & design schools (upon request)
If you would like to enter ten (10) and more applications from your students, master class students and/or alumni, you will enjoy a special promotion offer for your school as well as the following reductions of fees:
- 05-10 applications = 15% reduction of the application fee
- 10-20 applications = 30% reduction of the application fee
- 21-30 applications = 50% reduction of the application fee
Please send your request for entry with the list of applicants to the following e-mail firstname.lastname@example.org or email@example.com. You will then receive a password for a special page to register all applicants. Furthermore, you will receive your invoice accordingly.
Cover letter: Brief text providing information about yourself, your passion for fashion and interest in the FRANKfurtstyleaward. Please make your choice for your favorite lifestyle (URBAN, ADVENTURE, EARTH) (max 1000 characters incl. blank spaces and a portrait photo).
Concept: An interpretation of the guiding theme and presentation of your selection of cuts, fabrics and colors (max. 1500 characters incl. blank spaces).
Design Sketch: The visual presentation of your concept. The sketch of your idea is decisive for your later garment (max. 1 DIN A4 page).
Sizing: Finished garments should be in the following sizes: Women – GER 36/FR 38/IT 42/INT S; Men – GER 50/FR 52/IT 56/INT M
All application materials must be submitted in English online by February 28, 2018.
The application form where you can submit your personal information, the cover letter and concept is available here.
Upload your sketch, your photo and enrollment certificate as a JPG file in the provided form on the page (max. upload size: 5 MB).
Please name all files after the following pattern: LEVEL_LAST NAME_FIRST NAME
5. Evaluation for the Final
A jury of experts will evaluate the submitted applications. In the first round of voting, the jurors will assess the concept and design sketch. Points will awarded for originality of ideas, the color concept, the selection of materials as well as the creative interpretation.
In the final round, the focus will primarily be on the manifestation of the concept. The most important factors are the technical ability, quality of the craftsmanship, wearability and the overall impression.
In 2019, special attention will be paid to innovative materials and technologies that consider the conservation of our environment as well as the values of our “HEIMAT”.
The decision of the jury is final and may not be legally challenged.
The organizers of the contest reserve the right to exclude models from the evaluation that are not presentable.
6. Award Ceremony
A total of 60 finalists will be nominated (20 participants per LEVEL).
All nominees will receive an invitation to the FRANKfurtstyleaward award ceremony. Attendance is preferred.
A total of 10 prizes worth up to 100,000 EUR will be awarded including FRANK®-THE TROPHY, scholarships, attractive non-cash prizes and internships.
Download Call for Entry here.
Go directly to online application.